Vikas Reddy

Analytics & Strategy · Business Intelligence · Decision Analytics

I turn complex data into clear business decisions.

I investigate what is happening in the data, fix the logic behind the numbers, and build reporting, automation and analytics systems people can trust and use.

1,000×+

reporting performance improvement

~19

BI dashboards modernized

~$150K

reporting variance investigated

How I work

Between the business question and the answer.

Business problems

I start with the decision, definition, population and edge cases before choosing the reporting approach.

Reliable data

I reconcile sources, investigate mismatches and fix logic that can make a technically valid result misleading.

Useful systems

I build reporting, automation and self-service tools that reduce repeated work without hiding the business logic.

Skills

The tools behind the work.

SQLSnowflakeTableauPythonPower BIExcelData QualityAutomationSemantic ModelingApplied AI

Trustworthy analytics

Correct SQL is only the start.

The definition has to be right. The population has to be right. The joins have to be right. And the numbers need to reconcile.

The work I enjoy most is figuring out what happened, why it happened, and turning that into something another person can actually use.

Contact

Want to talk about analytics, BI or decision support?